Pillar 2 • Audience: golfers scoring 85–105
The hard truth
You don’t ‘hit it the same’ in cold air, into wind, or under pressure. Pretending you do is fantasy.
Fantasy produces doubles.
Do this now
• Into wind: more club, smoother swing.
• Cold: more club.
• Nerves: more club (tension shortens carry).
• Don’t be cute. Be smart.
Quick drill
• Write a one-line rule on your glove: ‘Conditions = +1 club.’ Then obey it.
Image suggestions
• Photo: flag whipping in wind.
• Cold-weather golf image (layers/hand warmers).
• Glove note/Sharpie shot.
SEO keywords
golf in wind club selection, cold weather golf distance, nervous golf shots
